- Ready for market eBook
- 25,000 words
- Edited and proofread
- Professional book description
- 2 alternative suggested titles
- 100% Completely unique content
- Plagiarism free
* No revisions will be permitted for Marketplace eBooks
** Cover Design discount available after purchase
Fulfillment by Amazon (FBA), is a fantastic way to earn extra money as a side hustle. Using the Amazon website, people have found an astoundingly simple way to increase their monthly income without having to leave the comfort of their homes. This book will detail the process from start to finish as well as provide valuable guidance with comprehensive step by step instructions on everything from marketing to taxes.
Chapter 1: What is FBA?
- A sales guide to the rules and regulations on Amazon
- Crucial features to be aware of
- The sales process
- FBA fees
Chapter 2: Preparing for Success
- Finding the mindset
- Setting a successful strategy
Chapter 3: Amazon FBA: What Makes it Superior?
- FBA versus a traditional storefront
- Advantages and disadvantages
Chapter 4: How to Get Started with FBA
- What to be aware of before beginning
- Getting set up
Chapter 5: Product Selection
- Researching product categories
- Choosing the right product
- How to source the selected product
Chapter 6: Branding
- Finding a unique brand
- Registering your brand
- Branding product labels, ads, storefront and other media platforms
Chapter 7: The Product Launch
- Researching and outlining an amazing launch strategy
- Strategic advertising and promoting
- Growing sales through a strong online presence
- Paid advertising: Is it worth it?
- Adding product
Chapter 8: FBA Business Monitoring
- Tracking growth and why it is relevant
- Deciphering numbers
- Using sales for product and volume growth
Chapter 9: Tip and Tricks for Success
- Realizing and honing a competitive edge
- Customer satisfaction
- Utilizing a descriptive edge
- How to take clearer photos
- Review engagement
Chapter 10: Tax Time
- Navigating the 10099-K Tax form
- Income guidelines
- International taxes
- Keeping tax records and recording deductions
Sample Content From the Book
Chapter 1: What is FBA?
“Success isn't always about greatness. It's about consistency. Consistent hard work leads to success. Greatness will come.”
FBA is Fulfilment by Amazon, an online service that the global leader in web-based shopping offers to business owners all around the world. Whether you are already manufacturing and shipping your own products, are rebranding existing products, or have a great idea for something new to sell, FBA is a must-have service. Amazon can help alleviate much of the stress associated with storing and shipping to consumers as well as handling returns and customer service. When utilizing FBA, know that there is a certain level of customer service you will want to strive for. However, it is far less of a hassle when dealing with customers online as opposed to in a store.
Also, with a traditional storefront, there are so many added charges you have to consider. Without all of those things to worry about, this leaves you, the business owner, with more time to develop your existing products, or create something entirely new. No matter the reason, utilizing the services FBA has to offer will provide a stress-free way to reach millions of customers all over the world.
Chapter 6: Branding
"Don't let the fear of losing be greater than the excitement of winning."
-- Robert Kiyosaki
To kick off this chapter, we are going to talk about what branding is. To brand an item is to add a phrase, logo, symbol, or any other identifying components. Branding is something to be taken seriously and should be recognizable. It’s not the type of thing one would want to change excessively, perhaps even at all. People need to see consistency and it helps them to remember certain brands if the logos aren’t constantly changing. For example, everyone knows the golden arches of McDonalds, which has been their brand since they first began selling burgers. The shape might have changed slightly over the years, but for the most part, it has stayed the same.
Another thing to consider when contemplating a brand is to not be too narrow. For instance, it is unwise to use a street name or city in your brand. This is namely in case you decide to expand in the future, which might not be entirely relevant using a service like FBA. However, if you eventually want to go into other markets, having a name that can go to any city in the world is best.
Finding a unique brand can be difficult. Everyone has their preferences, but when you think about it, no brand really stands above the rest, meaning they all are sort of lumped together by the categories in which they exist. The best way to try and stand out above the rest is to do your research. What are the other brands focusing on? Are their brands too broad? If they are showcasing everything, perhaps you focus on one or two appealing aspects of your brand and market it from there. What this boils down to is finding and marketing a brand that is unique enough to get noticed and ultimately remembered and recognized.
Keeping the brand simple is also key. It might sound counterintuitive considering we just discussed being unique. However, it is possible to be both unique and simple. Brands with too much going on tend to confuse or turn potential buyers off, usually subconsciously. You will want to find something that is memorable, yet uncomplicated without being plain. Taglines can assist tremendously with a brand. That way, you can get a little more creative with the logo itself, without going overboard, of course, and then create a tagline that people will associate with your brand.
In a previous chapter, we mentioned brainstorming niches. This should also be done when it comes to branding. Think about the things you would like to accomplish with your brand and where you see it in the future. In this phase, you can even flesh out what the logo might look like, or what symbols you would like to use.
After you have brainstormed, perform a search to make sure that the symbols, logos, or terms you like are not already in use. Because of this, you will want to make sure you brainstorm several ideas during that phase of the branding process. It would be a bummer to think you have come up with the perfect brand only to go research it and find it is already in use. Have lots of options to avoid disappointment during this phase.
One last thing we will cover about finding the right brand is that once you have nailed it down, that has to be the building block upon which everything else stands. From social media to packaging, the brand needs to be the cornerstone of everything you do. Remember that your brand is going to be what people recognize and buy time and time again, so make sure it is everywhere. Additionally, ensure that everything revolves around the brand.
This topic deserves its own heading for several reasons. The most important being, without consumers to buy goods, we would have no business. Making sure they are satisfied with every step of the process, from purchase to the time they have it in their hands, is crucial to success. There will be a few who will always have something to complain about, whether it is how long the product took to ship or that it was not the exact color they saw online—some people are never satisfied. Unfortunately, when dealing with a consumer, that is something we have to learn to work with.
Something good to remember is to not take their harsh words or dissatisfaction to heart. It is not directed at you, personally. They are just disgruntled in general and there is not anything you can really do to change that. The best you can do as the seller is answer their questions, respond to their concerns, always respond to reviews, especially negative, and hope for the best. As long as other customers see you have made every effort to make the situation right, it should not affect your overall sales or growth.